Advertising Information

Present Your Product On A TV Show for FREE


Would you like to get your new or existing Internet business moving nearly at the speed of light? Do you know what is required to get your business noticed and how to build your personal credibility fast, making clients secure enough to purchase from you over the Internet?

The Simple Answer

The primary answer is putting potential clients in a comfort zone relative to your product quality and your reputation as an authority in your marketing niche.

One Solution

Market it on television. There are many ways to do this, such as Infomercials, guest appearances on talk shows like Oprah, short form (1 minute and under) TV commercials, long form (2 minutes up to 30 minute infomercials), and etc. Most online businesses can't afford the expense of these types of advertising or have products that target a specific niche that just doesn't fit in the above media methods.

The secret is to find a JV (Joint Venture) partner who is marketing on TV, targeting your product niche, and interested in your product offering. One example is the national cable television show "The Screen Savers," (replaced by "Attack of The Show"). If you have a new or dynamic computer related product, such as hardware, software, or training materials (like the "Little Professor" series), you could get tremendous exposure by presenting your product on their show. Again, the cost is often an obstacle, though some . There are ways around this problem.

Find a media that will work with you for a percentage of the profit and provide ALL the production and airtime costs. Who offers these types of shows? Local Indie (current term meaning Independent) producers that provide programming on your local cable lease access stations. This is NOT the Public Access non-commercial stations, but programming on a legitimate commercial station. Local cable TV networks usually have at least one station enabling them to sell low cost quality airtime to Indie producers. Call your cable network and ask them for referrals of local producers and to list any locally produced shows.

Often, there are local business, music, talk, and variety shows that could feature your products. The producer would make the interview or TV commercial and insert it into his TV show, for a percentage of any sales, at no upfront cost to you. You receive double benefit from this approach. The first is possible sales. The second is instant credibility, providing you material to use for future promotion as a video presentation on your website and on CDs and DVDs for direct mail. You can even beef up your personal online BIO (Biography) adding to your credibility as an authority in your chosen niche. Once you accomplish this successfully, you may locate other Indie producers nationwide, producing similar TV shows and offering them the same concept. Possibly, you can use the original interview or commercial from your first show to eliminate any additional production costs.

Are these ideas really attainable or just theoretical? The answer is, it's being done everyday, across the nation. What is a great way to locate Indie producers across the nation? Visit http://www.indieclub.com and http://www.mindy.com becoming a member for free. This will give you access to considerable free related information and thousands of Indie producers. Contact them with your offer. Also, new online television stations and networks are springing up with instant video presentation capabilities that may represent your product as an affiliate or feature your product. You can locate these through major search engines. A little creative thinking on your part can give you a competitive edge in the Internet marketplace.

Bob Dean Stanford - EzineArticles.com Expert Author
Bob Dean Stanford, an international marketing consultant, specializes in new product development and affiliate marketing, through presentations on his website, his newsletter, and upcoming business TV show. He specializes in assisting web-marketers automate their sales presentations through instant video, audio presentations and newsletter publishing. Subscribe to his FREE marketing newsletter, "The Maverick Entrepreneur," at http://maverickentrepreneur.com or email maverick@stanfordtc.com

Bob Dean Stanford, aka Maverick - will host "The Maverick Entrepreneur" TV show scheduled to air in September 2005, targeting aspiring and established entrepreneurs. He specializes in Internet affiliate marketing and newsletter publishing through cable TV, online video and radio presentations.


MORE RESOURCES:

Reuters

Internet advertising revenue up but slowing
AFP - 6 hours ago
WASHINGTON (AFP) — Online advertising revenue in the United States hit a record 11.5 billion dollars in the first six months of the year but slowed in the ...
Search advertising revenues grow amid market malaise CNET News
Internet advertising grows slightly, but analysts worry about the ... Los Angeles Times
Advertising spend buoyed by rush to internet guardian.co.uk
Red Herring - The Associated Press
all 145 news articles


Locale Media Launches Zip-Code Targeted Advertising in the San ...
MarketWatch - 7 hours ago
STAMFORD, CT, Oct 07, 2008 (MARKET WIRE via COMTEX) -- Locale Media announced today that the company has launched its zip-code targeted online advertising ...
Locale Media Launches Zip-Code Targeted Advertising in the San ... International Business Times
New Mobile Advertising Platform Helps Advertisers Reach iPhone ... PR Web (press release)
all 12 news articles


Advertising forecast lowered on uncertain economy
BusinessWeek - 7 hours ago
By ANICK JESDANUN A leading advertising forecaster sharply lowered expectations for ad growth Tuesday, blaming an uncertain economy for reduced spending ...
UPDATE 1-Key advertising report downgrades global forecasts Reuters
Advertising growth slows Variety
First Wall Street, Then Main Street, Now Madison Avenue: Ad ... MediaPost Publications
World Screen News - Media Life Magazine
all 25 news articles


Search Engine Optimization Firm, Epiar Inc., Unveils New Paid ...
MarketWatch - 9 hours ago
After Months of Testing, Epiar Has Taken Pay-Per-Click (PPC) Advertising to the Next Level with the Launch of Its New Service to the General Public Epiar is ...


dBTechno

Google-Yahoo Ad Deal Put on Hold
Techtree.com, India - 18 hours ago
Further to that Google issued similar statement, "When we announced our advertising agreement with Yahoo in June we agreed to delay its implementation until ...
Google and Yahoo! vs. the advertising world Bigmouthmedia News
Yahoo-AOL Merger Agreement to Take Place This Month Internet Search Engine Database
How Low Can You Go? Google Drops Another 5 Percent to $350 Territory. TechCrunch
Bizjournals.com - Wired News
all 235 news articles


Reuters

UAW launches advertising campaign against McCain
MLive.com, MI - 7 hours ago
AP DETROIT (AP) — The United Auto Workers has launched an advertising campaign attacking Republican presidential candidate John McCain. ...
UAW launches advertising campaign against McCain The Associated Press
Auto workers launch $3 million ad campaign for Obama Reuters
Here Comes the UAW:$3M Anti-McCain Ad Campaign FOXNews
Bloomberg - WDIV
all 146 news articles


Wall Street Journal Blogs

‘Thanks, But No Thanks’; Pfizer Sues over Free Viagra Advertising
Wall Street Journal Blogs, NY - 6 hours ago
From time to time, companies must confront unwanted advertising. Take the Italian eatery Olive Garden. As reported in this WSJ front-pager, the restaurant ...


BBC News

Viewers polled on TV advertising
Scotsman, United Kingdom - 5 hours ago
Ofcom launched a consultation as part of a review into the rules on television advertising. The regulator said its initial preference was for no change to ...
UK's Ofcom in consultation until Dec 11 on TV advertising Forbes
Viewers could be forced to watch teleshopping on prime time TV Telegraph.co.uk
ITV may be able to show more ads guardian.co.uk
Brand Republic - BBC News
all 20 news articles


Facebook's Sheryl Sandberg: Big Opportunity for Brand Advertising ...
BusinessWeek - 15 hours ago
The former vice president of global online sales and operations at Google, who joined Facebook last March, told the lunch audience that the only advertising ...
Facebook COO: Web Needs New Model, New Metrics AdAge.com (subscription)
all 2 news articles


Online advertising apocalypse? Probably not.
CNET News, CA - 2 hours ago
IAB announced today that internet advertising is up 15.2% to $11.5 billion for the first half of 2008 versus the same period in 2007. ...

Advertising - Google News

home | site map
© 2006