| |
| |
|
Auction Information |
|
|
|
Effective Auction Listings - How To Create Them
Once you've created the best possible title for your item, you will move on to writing your auction description. Here, you have more space to give a detailed description of the item you are selling in the body of your auction. While the photo and title are what get a person interested in your auction and bringing them to your listing, it's your description that is going to have to induce them to actually bid on it. The sole purpose of your description is to get people to place a bid by presenting them with an honest and factual description of what you are selling. It has been shown that the chances are high that if a person doesn't place a bid the first time they view your auction, they won't come back and place one later. Furthermore, if you can get someone to bid on your auction early, this in itself will attract more possible buyers to your auction. There is an inherent curiosity when searching listings to see why someone has bid on a particular item, so auctions that already have bids stand out from those that don't. This brings even more potential bidders to your auctions. When writing your auction description, you want to list every attribute that will make it sound as appealing as possible. However, you must also be careful to be as accurate as possible in your description. Details are extremely important. The more detailed you can be about what you are selling, the better. Potential bidders want to know as much as possible about something before placing a bid on it. Even things that may seem obvious should be included. Take a few minutes and ask yourself if you were considering buying the item you're listing, what details would you want to know about it? Your description should paint a picture of the item in the persons mind. Write your auction description as if your auction didn't have any photos attached to it. If there is an imperfection or a flaw with the item, be honest and upfront about it. Ask yourself if you were the buyer and the seller left out the imperfection in the description, how would you feel when you received the item? By making your description as accurate as possible, stressing the attributes, but also giving all the details about any imperfections, you will greatly reduce the chance of having problems when the sale is completed. Your honesty will also quickly gain you a reputation for describing your items accurately. Your descriptions are also another way of attracting buyers to your auctions. While the main way people search eBay is through the search engine that uses the item titles, they can also refine their search to include words or phrases found in auction descriptions. By writing a thorough longer description, you automatically create more words that in return increase the chances of your auction being included in someone's search criteria. If there is a story that goes along with the item, include it. The buyer just has your photos and descriptions to make an informed decision with. The more flavor, detail and warmth you put into your listing, the more likely the person looking at your auction will be to bid on it. Use adjectives freely and play on any unique attributes the item has. Take the time to create a description that will make the buyer feel completely comfortable with placing a bid if it is something that he or she is interested in. Also be sure that you include all your after auction information in your description. Don't leave potential bidders in the dark concerning the shipping cost. List all shipping options and the cost of each. List the types of payments you accept. Include a definite date by which payment must be received. The clearer your instructions, the more comfortable the bidder will be and the less likely you will run into problems at the end of the transaction. Naturally all the items you sell are going to be the same. However, there will be portions of your description that can remain the same for virtually every product you sell. Once you have created a description you like and seems to get people to bid, save it and make it your template for auctions. Then simply change words and add extra information where needed. This will not only guarantee that each of your auctions will have a quality description, it will also allow you to list more auctions since you won't have to write a completely new description for every auction you list. Gary Hendrickson has been making his living selling on eBay for more than six years. He's the author of two eBay related ebooks, has a blog for eBay sellers, and is the owner of ColdItems.Com. ColdItems.Com The Auction Rebel Blog
MORE RESOURCES:
Auctions - Google News |
|
|
|
RELATED ARTICLES
eBay Gold Internet auctions are relatively new having been around since the mid 1990's. There are several Internet auctions including Yahoo Auctions and UBid. Is The eBay Fee Increase Actually Good For Business? Fee Increase Leaves Some Sellers Angry, Others ThrilledMuch of my email from readers this month concerned the recent announcement from eBay that it will increase many seller fees on February 18, 2005. Since many business people use eBay's online store system as their primary ecommerce point of sale, it's no surprise that most of the emails I received were of the angry variety. Dropshipping on eBay, Does It Work? eBay offers any business owner a new global market to sell his products or services on. You are no longer constrained by geographical positioning. Why Its a BAD Idea To Promote Hot Selling Products on eBay Do a quick search on Google, Yahoo, or your favorite auction resource site, and you'll quickly discover there are several software programs targeted to vendors who want to promote hot selling products on eBay.The infatuation with hot selling products exists because sellers believe if you target items that have a robust sales pattern, you'll have a better chance at profiting on eBay. How to Market with Niche Auction Sites Online auctions are big business. But they can be big headaches. EBay Feedback, 5 Key Things All EBayers Should Know eBay's user feedback system is one of the site's most important components. Without the conscientious comments recorded by both buyers and sellers, there would be no way for anyone to build up a trustworthy reputation in the nearly anonymous realm of cyberspace. Sell Your Items at Cost and Make a Fortune on eBay! Like all ebay sellers I wanted to sell all of my items at a profit and what I found was that when I was getting to the end of line items that I was ending up selling them at cost, even though the items were finally selling at a profit price, because I was having to factor in the ebay relisting fees etc.So I took a moment and sat down and thought how I could deal with these items and still make money. Your Auction Headline Or Title - The Most Important Part Of Your Auction The words you select to describe your item will have a tremendous impact on the final price it receives or if it receives any bids at all. This is because no matter how great the item is you have up at auction, if you use words that don't lead prospective buyers to it, no one will ever see it. What to Sell on eBay - 7 REAL Tips for Finding Successful Products This question has become one for the ages. There are many answers to it, few of which will actually help you. The Secret Of The Ebay Money Machine And How To Get Your Share If you have all the money you need, then this information wont be of much use to you!If however, like most of us, there are times when you could do with a little more, read on.At times we all come across circumstances where we could do with some extra income, be it that extra special present we need to buy, that unexpected bill that needs paying or just to make ends meet. eBay: Dont Believe All the Hype Three billion dollars (that's billion with a "B") in revenues, 135 million users, millionaires all over the place at eBay! Yeah, eBaby!!!, to steal a line form another great author. (See "EBay: No Way?Yes Way (Ten Seller Themes) by Barbara Snyder M. eBay - Getting More Bids Using An Auction Preview If you sell in small niches as I recommend and are organized enough that you know what you will be listing on eBay 1 to 2 weeks ahead of time, you should give serious thought to previewing your upcoming auctions for your customers. The result can be increased sales and higher final bids. An Introduction To eBay Consignment After I started selling on eBay, I was approached by friends without computers who wanted me to sell their items for them. They had heard stories about the outrageous prices items some ebay auctions brought. Royal Memorabilia - An eBay Prince or Pauper? There has always been a fascination with royalty and as a niche area for collecting and auction trading, it is still a relatively accessible market. And it can also be extremely interesting. Six Steps Towards Successful Buying at eBay Auctions Buying on eBay can be very rewarding, either in terms of being able to pick up items cheaply or for hunting for hard to find items. Although generally the experience is good, there are instances where things can go badly wrong. The Webs Best Online Auction Sites The best online auction links for buyers and sellers are - not surprisingly - eBay, eBay and eBay. eBay began the entire wacky world of online auctions back on the Labor Day weekend of 1995. eBays Latest Fee Increases--Is this the beginning of the end? On January 13, eBay sellers received an unwelcome announcement from eBay. Fees were going up. Game Theory, Nobel Prize, & Auctions - Auction Primer Series - Part 1 William Vickrey, highly regarded as the founder of auction theory, was an economics professor at Columbia University when he published two papers outlining his views on auctions:"Counterspeculation, Auctions, and Competitive Sealed Tenders", 1961, Journal of Finance"Auction and Bidding Games", 1962, Recent Advances in Game TheoryIn 1996 he received a Nobel Prize "for fundamental contributions to the economic theory of incentives under asymmetric information." It's important to understand that asymmetric information is an essential component of auctions, where potential buyers have varying levels of knowledge about the value of the item. How To Compete With Amazon.com If you are selling online,here is the down side of our business.. Make Money on eBay the EASY way! Probably just like you, I had an overwhelming desire to spend more time with my family and friends, doing the things that are important to me and living a comfortable lifestyle without financial worries ? and yes, less time working to pay for it!!! So with my quest to find financial freedom, I "googled" my way through searches looking for ideas on how I could fulfil this desire with minimum effort and expense. After all, I wanted to make money not spend it! I had aspirations of making wad loads of cash so my family & I could truly enjoy the pleasures of life - together.
|
| home | site map |
| © 2006 |
