PR Information

Oprah! How to Appear on The Oprah Winfrey Show


Do you dream of being on Oprah Winfrey's television show? Lots of people do. An appearance on Oprah is considered by many to be the pinnacle of success. Authors dream of having bestselling books as a result of an Oprah appearance. Even David Letterman staged a long-running bit on his show where he openly campaigned to be invited on Oprah's show.

Before pitching your story to Oprah, become familiar with how the show is structured. Oprah changes the show's focus from year to year. Watch at least a full week of shows to learn the type of stories the show features and how regular segments fit into the show. As you watch, imagine how your story might be told on The Oprah Winfrey Show.

Don't send your pitch to Oprah Winfrey. Watch the credits to get the names of producers who work on the show. If you have a media kit, send it to the appropriate producer. Tell them why you think your story is right for the show, and how you see your story fitting into the format of the show. Include a copy of your book, a product sample, a short video, or other items that help make your case. You can get the current mailing address at the Oprah web site: http://www.Oprah.com/.

The Oprah.com web site is a great resource to help you land a spot on the show. The web site includes a list of topics they're working on for upcoming shows, and tells you how to contact the show to tell your story. There are links for getting your story into O, Oprah's magazine, too.

You can also use the web site to research regular show features and the topics of past shows. That knowledge can help you target your pitch to the show.

Remember that Oprah and her staff watch television, read newspapers and magazines, and listen to the radio. They are always on the lookout for great stories. Get your story in other media and they may find you. Doing lots of other interviews will also be great practice for when you actually make it to the Oprah set. The Oprah Winfrey Show is based in Chicago, so you might want to make a special effort to get publicity in Chicago media.

Know the show. Visit Oprah.com frequently to see what guests they are looking for. Follow up and contact the show when you can make a connection with an upcoming topic. And have a nice time in Chicago!

Copyright Cathy Stucker. Learn more about how you can attract customers and make yourself famous with free publicity at http://www.IdeaLady.com/pr.htm


MORE RESOURCES:

Truancy Endangers Graduation Goal in Pr. George's
Washington Post, United States - 4 hours ago
By Nelson Hernandez The Prince George's County Board of Education recognized a grim reality last night in the struggle to get more than 2700 high school ...


Weather Causes Multiple Fires at Pr. George's Building
Washington Post, United States - Dec 1, 2008
AP Prince George's County fire officials said high winds and a rain gutter have caused multiple fires at an apartment complex. County fire spokesman Mark ...


New York Daily News

Ford's PR campaign: CEO Alan Mulally drives to hearings (no ...
New York Daily News, NY - 7 hours ago
BY CATEY HILL In a massive about-face for Ford, CEO Alan Mulally drives - as in, no private jet - to the bailout hearings and says he'll accept a $1 yearly ...


How to Use Social Networking Sites for Marketing and PR
New York Times, United States - 1 hour ago
Krista Canfield, LinkedIn's public relations manager, suggests you treat your contacts like you treat your Rolodex. "You wouldn't hand over your Rolodex to ...


Minyanville.com

Big Three CEOs Stage PR Comeback?
Minyanville.com, New York - 6 hours ago
The 40-watt lightbulb deep in the heads of Detroit's CEOs flickered to life as they attempted to stage one of the biggest public relations comebacks in the ...


US judge tosses some charges against PR governor
Forbes, NY - 9 hours ago
By MIKE MELIA , 12.02.08, 09:03 AM EST A US judge has thrown out most of the federal corruption charges against Puerto Rico's governor, who faces trial in ...


Attorney: most charges against PR governor tossed
International Herald Tribune, France - Dec 1, 2008
AP SAN JUAN, Puerto Rico: The attorney for Puerto Rico's governor says a federal judge has thrown out most of the federal corruption charges against his ...


Managing PR Crises
Chronicle of Higher Education (subscription) - 16 hours ago
by topic | by date | by column By RUSSELL POWELL While experience may be the best teacher, it's not something most public-relations officers covet when it ...


JHG Selected as PR Agency of Record for National University System
Business Wire (press release), CA - 10 hours ago
JHG’s public relations division has been the agency of record for National University, an affiliate to the System, since 2004. JHG approaches this new role ...


PR Newswire High Technology Summary, Monday, Dec. 1, 2008
MarketWatch - Dec 1, 2008
Dec 01, 2008 /PRNewswire via COMTEX/ -- Following is a summary of technology news releases transmitted today by PR Newswire. The full text of these releases ...
PR Newswire Summary of EntertaiNet Copy, Monday, Dec. 1, 2008 MarketWatch
all 11 news articles

PR - Google News

home | site map
© 2006